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How to Easily Create a Facebook Video Ad Users Will Actually Watch

For paid advertising, the social media platform is about as effective as it gets. Toss video into the mix, and you’ve found your brand a bottom line-boosting formula for advertorial success. November 19, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. According to HubSpot, roughly eight billion videos are viewed on Facebook every day — and those aren’t just limited to […]

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3 Secret Techniques to Improve Your Results When Using Facebook for Client Attraction

November 10, 2020 8 min read Opinions expressed by Entrepreneur contributors are their own. When you rely on social media to find, prospect and gain new clients, organic marketing can be highly effective, especially if you are a coach, consultant or course creator. The Coaching industry is one of the fastest growing in the world, and a lot of it relies heavily on building relationships with […]

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Don’t Even Think About Facebook Ads Until You Have These 5 Things In Place

July 14, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. Facebook ads are changing. While their effectiveness is still on the rise, their prices are going down — meaning you can invest more of your marketing budget into them. According to Advertisemint, by the third quarter of 2019, Facebook ad impressions had increased by a whopping 37 percent, while the average […]

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How An IGTV Strategy Can Boost Your Following And Engagement On Instagram

With platforms like Youtube, Facebook, Snapchat and new kid on the block TikTok getting billions of views a day, it only makes sense that Instagram has gotten in on the video action. As Instagram’s answer to Youtube, IGTV is a platform worth utilising to boost both your following and engagement. It’s another way to reach your audience on a platform you’ve already established yourself on, […]

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3 Strategies to Revive And Grow Your Facebook Business Page

Business pages are still valuable, but the way to leverage them has changed. February 13, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. Long gone are the glory days in which posting to your Facebook business page would mean reaching the majority of your followers. Even as Facebook creeps closer to the 2.5-billion user mark, business-page posts are notorious for low […]

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