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How To Optimize Your TikTok Bio 5 Easy Steps [+ Examples]

TikTok is quickly becoming the next big thing in social media, both for individuals and for brands.

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Commerce and COVID: How retailers can survive and thrive in the time of coronavirus

With no return to ‘business as usual’ on the horizon, retailers find themselves facing an uncertain future – but there are opportunities for those who are able to adapt to adversity. Sked Social is hosting a series of educational sessions with industry experts to help you upskill during this time of global turmoil. The third of these ‘Upskill and Chill’ seminars, ‘Shopping ain’t what it […]

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Weathering the storm: How the travel and tourism industry can survive when nobody is allowed to travel

There’s never been a more challenging time to work in the travel and tourism industry – but resourceful operators are already coming up with strategies to weather the storm. Sked Social is hosting a series of educational sessions with industry experts to help you upskill during this time of global turmoil. The second of these ‘Upskill and Chill’ webinars, ‘Tips & Tricks in Travel & […]

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Upskill and Chill: Shopping Ain’t What It Used To Be Recap

Shopping Ain’t What It Used To Be: Turning Commerce On Its Head We held our third educational webinar about communications during this time of uncertainty. This session, we had an awesome team of e-commerce experts. In this session, you’ll get advice from Meg Coffey, Tim Doyle, Hugh Stephens and Laura Dew. Catch the video replay of the entire session at the bottom of this post. […]

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Upskill and Chill: Tips & Tricks in Travel & Tourism Recap

Tips & Tricks in Travel & Tourism We held our second educational webinar about communications during this time of uncertainty. This session, we had a powerhouse team of women to talk about what travel and tourism brands can do when nobody is allowed to travel and how to survive as an industry. In this session, you’ll get advice from Meg Coffey, Natasha Mahar and Sonia […]

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Upskill and Chill: Communicating in Uncertain Times Recap

A Frank Chat about Messaging During the Time of COVID-19 We held our first educational webinar about communications during this time of uncertainty. We heard from an awesome panel of experts including Meg Coffey, Hugh Stephens, Anne Shae and Matt Rosich. Catch the video replay of the entire session at the bottom of this post. Here are the questions and key takeaways that we learned: […]

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4 Predictions Marketing Experts Got Wrong About Social Media in 2020

As a marketer, reading trending predictions or industry forecasts is the norm. But sometimes you just want to pull a Regina George and say, “Stop trying to make fetch happen. It’s not going to happen.” We’ve all been there, especially with social media predictions. Although we’re always trying to forecast what the future holds so we can run successful campaigns and strategize for the future, […]

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Gorilla marketing: How social media can help save a species

For Amy Bond, a school science project sparked a lifelong fascination with mountain gorillas. Today, she’s using the power of social media to ensure future generations have the same chance to fall in love with these majestic animals. Amy is the Associate Director of Marketing & Communications for Gorilla Doctors, the only organisation in the world providing direct, life-saving veterinary care to both mountain and […]

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Upskill & Chill: Join our educational webinars

Everyone in social media wants to go viral, but just not like this. We’re in times of global turmoil, and like many of our customers, it’s a hard time to run a business. We’re hosting education sessions to help you upskill We’re going to start running educational sessions from industry experts to help you upskill during this downturn. Meg Coffey from Coffey & Tea (a […]

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How to Actually Generate Leads on TikTok [Infographic]

As a marketer, you’ve likely heard the buzz around popular social platform TikTok, which now has 500 million monthly active users and is the third-most downloaded app globally. The video-based social app has incredible potential for marketers, particularly since it’s so popular with the Gen-Z and millennial demographic. But, despite its potential, many marketers are unsure how to approach marketing on the app. Some brands […]

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