For years, millions of brands have flocked to Instagram to spread awareness to millennials, Gen Z, and members of other generations on the app. And, at this point, Instagram marketing has proven to be a smart tactic. Currently, 90% of Instagram’s 1 billion-plus user base follows a Business page on the platform. But, while Instagram has been a great place for brands to engage target audiences, […]
Most social media feeds are almost distractingly busy — full of photos, videos, and text updates from friends and brands you follow. Instagram is different — you can only look at one post at a time. And while Instagram’s simple, clean interface makes to easy to focus on users’ beautiful photography and interesting videos, it also leaves something to be desired: the ability to easily […]
It’s no surprise you want to become a paid Instagram influencer — heck, the average price for a sponsored Instagram post is $300, and if you become more successful, like yogi Rachel Brathen, you could be making $25,000 per post.
With over 1 billion active users, Instagram is undoubtedly one of the most far-reaching social media networks you can use for marketing purposes.
I’ll admit it: this post is incredibly timely for me.
In July, nearly 41% of Australia’s population was on Instagram.
Instagram turns 10 in 2020. It was launched in October of 2010, where its app store debut prompted 25,000 downloads in just one day. Two years later, Facebook purchased the app for $1 billion.
With 80% of Instagram users following at least one business, it makes sense you want to increase your own visibility and reach on the platform — but with such immense competition, it can be a difficult task to accomplish.
I’m a little embarrassed to admit this, but checking Instagram is one of the first things I do in the morning. But, I know I’m not alone. Did you know that Instagram went from one million users in December 2010 to over one billion in 2020?
Instagram has become the favorite social network of many — and, as a result of its popularity, its become a major platform for marketing opportunities.