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Free Webinar | Nov. 11: How To Engage and Convert More Buyers With Magnetic Ad Creative

During this webinar, discover the essential creative elements you should be including in your ads to yield more successful outcomes. Free Book Preview Ultimate Guide to Social Media Marketing This book takes readers through a 360-degree perspective of social media marketing in businesses. October 28, 2020 1 min read Opinions expressed by Entrepreneur contributors are their own. Did you know that 80% of your Facebook […]

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Free Webinar | Nov. 9: How To Leverage Facebook’s Advertising Algorithm To Maximize Results

Don’t get lost in this digital pileup of promotions! During this webinar, learn how to use Facebook’s AI to your advantage to stand out among advertisers. Free Book Preview Ultimate Guide to Social Media Marketing This book takes readers through a 360-degree perspective of social media marketing in businesses. October 28, 2020 1 min read Opinions expressed by Entrepreneur contributors are their own. Have you […]

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How to Make the Best of Facebook Ad Targeting, According to HubSpot’s Paid Ad Specialist

With a potential advertising reach of 1.9 billionusers, Facebook is undeniably one of the most powerful platforms to market your products or services.

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How to Create Facebook Video Ads, According to HubSpot Advertisers

During the last few years, Facebook has emerged as a real contender for the online video platform throne. In wake of several new video features being introduced and a heavy video focus from Mark Zuckerberg, the social media giant has over 500 million people watching Facebook videos every day. Facebook’s increased focus on video isn’t only because users like to watch it (although they clearly […]

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What a Serial Entrepreneur Learned From Spending Nearly $1M on Facebook Ads

When it comes to Facebook ads, you might feel like you’ve won the lottery if your ads perform well. However, you couldn’t be further from the truth. In fact, I’ve spent more than $900K on Facebook ads in over 4 years. Facebook ads are a complex and nuanced form of marketing.

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The Facebook 20% Rule: How to Check Your Ads With a Text Overlay Tool

The best billboards demand your attention with bold fonts, in-your-face messages, and bright, eye-catching graphics. The best Facebook ads take the exact opposite approach.

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Free Webinar | Sept. 10: How to Run Facebook Ads on a Budget

Join Amanda Robinson, Facebook Ads expert, as she discusses the 4 components of Facebook ads to help you build momentum in your business. Free Book Preview Ultimate Guide to Social Media Marketing This book takes readers through a 360-degree perspective of social media marketing in businesses. August 27, 2020 1 min read Opinions expressed by Entrepreneur contributors are their own. The best way to rapidly […]

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How Facebook Ads Have Evolved [+What This Means for Marketers]

According to a recent study from Statista, Facebook has an estimated 2.7 billion monthly active users worldwide, including roughly two-thirds of the US population. There’s no social media platform more prominent or ubiquitous. No other online destination offers you more potential exposure to prospects.

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The 11 Facebook Ad Campaign Objectives and How to Choose What’s Right For Your Business

Facebook ads are a great tool to get your message in front of the platform’s 2.5 billion monthly users. With such a large audience, you can understand why the platform is attractive to advertisers. Over 7 million advertisers to be exact.

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How to Run Facebook Ads: A Step-by-Step Guide to Advertising on Facebook

When setting up a paid Facebook ad, there are a lot of boxes to be checked. Are you targeting the right people? Are your image dimensions to scale? Are you running the right type of ad? If we’re being honest, it can get a little confusing. With more than 2.6 billion people using Facebook every month, and nearly 1.7 billion users every day, Facebook offers up […]

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