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Bing: Hreflang A Weak Signal For Us

Fabrice Canal from the Microsoft Bing team said on Twitter that “hreflang is indeed a far weaker signal than content-language at Bing,” on Twitter. Bing I believe does not really pay much attention to your hreflang markup, as Google does. In addition, Fabrice added that you should “avoid duplicating URLs just to have them tagged with these language-markets,” at least in “most cases” he said. […]

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Bing Webmaster Tools To Add Some Sort Of Crawl Report

Bing said sometime next month a new tool or report will be coming to the new Bing Webmaster Tools that will show details that the old crawl report showed, including the response codes. Bing responded to a question about this on Twitter where the person asked “will the crawling report with response codes come back in the new webmaster tools?” Bing responded “yes, this is […]

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Bing Webmaster Tools Will Expand Image & Video Reporting

Bing said that it will soon be expanding its reporting on image and videos. Bing Webmaster Tools has a search performance report but it currently does not let you filter the data by vertical; i.e. web, image, video, news, etc. This seems to imply that Bing will be providing, at least, more refined data on how your images and videos are performing in Bing Search. […]

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New Bing Webmaster Tools Live With New URL Inspection Tool

In February Bing announced it was working on a new Bing Webmaster Tools, we saw some early screen shots of it then. Today is the day this new version goes completely live and within the next month the old tool will be gone. You can access the new Bing Webmaster Tools at bing.com/webmasters/, the old one will be at bing.com/webmaster (without an S) for the […]

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Bing URL Submission WordPress Plugin Outreach By Microsoft

Microsoft Bing is sending emails to some site owners after installing the new URL submission WordPress plugin. The email is to let these site owners know of a “large number of failures in submission of URLs” to the Bing index. This is leading to searchers “not seeing your domain on priority in the index.” This does not sound great but it seems Bing is on […]

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Bing Webmaster Tools Adds Robots.txt Tester

In the beta version of the new Bing Webmaster Tools, Bing recently added a robots.txt tester. This is like the Google version but this quickly shows you the difference between the HTTP and HTTPS version of the URL. Glenn Gabe I believe was the first to spot this and wrote on Twitter “Bing Webmaster Tools beta now has a nifty robots.txt Tester (like GSC). But […]

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Bing Advice On Optimizing For Intelligent Answers & Questions?

I will be honest, the blog post Bing posted yesterday confused me. The title is “How to Optimize Your Content for Search Questions using Deep Learning.” The author of the blog post, which is unknown, said “I think one approach to do this is to evaluate our content by following the same process that Bing’s answering engine follows and contrast it to an evaluation of […]

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Bing Webmaster Guidelines Are Updated; A Must Read

Bing has spent the past year working on revising the Bing Webmaster Guidelines and now it is live. The prior version was from the original 2012 version but now, it has been almost completely revamped. You can check out the guidelines over here. Christi Olson, the Head of Evangelism at Bing, said on Twitter “We sought to modernized the guidelines to provide more clarity and […]

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Bing On How It Ranks Web Pages & Content

In the newly updated Bing webmaster guidelines, Bing disclosed how it ranks content in the Bing search results. Well, it doesn’t disclose the exact ranking formula, but it does describe that it uses these areas for ranking; relevance, quality & credibility, user engagement, freshness, location and page load time. As I covered in my Search Engine Land story, Bing wrote “please note that Bing’s complex […]

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New: Site Scan In Bing Webmaster Tools

Bing launched a new feature in the new version of Bing Webmaster Tools – Site Scan. Site Scan is basically a tool that you can run to see common SEO issues with your site. This is run in real time, so you press start scan, and then wait for Bing to send you back the report. I did a scan and it took about 30 […]

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