I’m a little embarrassed to admit this, but checking Instagram is one of the first things I do in the morning.
But, I know I’m not alone.
In fact, it’s one of the most popular social media platforms in the world. So, you might be wondering, “How can I use this platform?”
Well, a great way to engage with your audience is through an Instagram poll.
According to HubSpot research, quiz or poll stickers are one of the most popular Instagram Story formats.
Polls are a great way to keep in touch with your audience and even conduct market research.
In this post, let’s learn how to set up a poll on Instagram and discuss how you can use this feature.
To get started with Instagram polls, the first thing you need to do is open the app. Then, you’ll swipe left. This will take you to the screen where you can post on your Stories.
Once you’re here, make sure that you’re posting to your Story. Underneath the record button, you’ll see whether you’re posting a Story, a Reel, or going Live.
To post a poll, make sure you’re posting to your Story.
Now, just take the video or picture you want to post.
If you have it saved, you can just select the content from this screen by clicking on the picture icon on the bottom left. This will take you to your camera roll where you can select a video or image.
To add the poll, click on the sticker icon on the top right. It’s the third icon from the left.
Now you should see different sticker options including location, time, questions, and more. Scroll down and choose the poll icon.
You can either do a question and answer poll, or a sliding poll. To choose a sliding poll, you’ll want to scroll until you find the slide bar option.
If you chose the question and answer poll, it’s time to type in your question and the possible responses.
If you chose the slide bar, you’ll want to type in your question and then add an emoji to the sliding bar.
Now all that’s left to do is post. To do this, just click “Send To” and then share the post on your Story.
Once you’ve posted a poll, it’s time to wait for the responses. To view the results, you’ll want to watch your Stories.
Then, click the “Seen by” icon in the bottom left corner. This will show you who voted and the results.
Here, you’ll also see a button to “Share Results.” You can click that and post the results to your Story to let your viewers know the outcome of the poll.
When you’re creating a poll, remember to place it strategically.
You don’t want people to have problems voting because of the placement. Make sure your poll is placed near the center, and not too high or low that the other Story icons block it.
As you can see, posting a poll on Instagram is a simple process. But, how do you use this feature?
Here are some of the top ways you can use Instagram polls:
Ultimately, the point of using Instagram polls is to engage with your followers and capture their attention. To learn more about Instagram marketing, you can take HubSpot’s Instagram Training course.