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Burberry Implements 3D Images & AR In Google Search Results

Burberry is one of the few, as far as I know, that currently show 3D images in the Google search results. Remember last May, Google announced 3D image support, with AR features? It showed a demo of it in the live results. Well, now Burberry is live with them for some of its products.

Essential Retail first covered this saying “Burberry has launched a new augmented reality (AR) shopping tool, linked to Google search technology.”

Glenn Gabe found examples of this in the search results, the “view in 3D” button:

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Here is the bag on my office desk:

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They make shoes also:

Here is the markup for this from the old slides Google shared:

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I am not sure if this is still valid.

I assume Burberry is in some sort of beta pilot.

Forum discussion at Twitter.

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