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Googlebot Desktop Crawling Your Site Still? Make Sure Your Site Is Ready For Mobile.

Google’s John Mueller said if you still see that Googlebot Desktop is still the main crawler for your web site in Search Console settings, then you can try to “double-check the usual things to make sure your site is as strong on mobile as it is on desktop, for search & your users.” He added there is “no need to do anything special.” I assume […]

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Daily Search Forum Recap: June 3, 2020

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: June 2020 Google Webmaster ReportWell, it was a pretty jammed packed month for Google webmaster and SEO related news. Google announced an upcoming ranking change named the Google Page Experience Update, where core web […]

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SEMrush Selling Links That Are Against Google’s Guidelines

SEMRush launched the SEMRush Marketplace about a year ago and at some point, within that marketplace, began selling guest posts that drive “natural links to your site.” Now, we all love SEMRush, but John Mueller of Google said on Twitter this is “an unnatural link – the kind the webspam team might take action on.” The guest blog post sales page says “The Guest Posting […]

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How Dynamic Content Makes Your Marketing More Personal

The first time Amazon introduced me to the perfect book for me via their recommendation engine, I was completely awed. The idea that a website could not only recognize a return visitor, but also discern their interests and alter their site experience accordingly felt like nothing short of magic. For instance, when I check Amazon’s site, I can find numerous personalized recommendations just for me, […]

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How to Master Content Marketing on LinkedIn

There are a few different avenues for sharing information on LinkedIn, but which one is the best method? And what if you’re not ready to invest in paid advertising? There has to be another option, right? The good news is that there is another option. In fact, there are a couple of ways that marketers can leverage LinkedIn’s platform for content distribution without having to […]

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Google: We Didn’t Make Old Domains Rank Better

There has been a lot of speculation around some recent unconfirmed Google search ranking updates. But one of those theories was shot down by John Mueller of Google around old domains getting some sort of ranking boost or change. John was asked why old domains seem to be representing more of the Google search results than before. John responded “there is no “old domains” ranking […]

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Google Discovery Ads Now Available Worldwide

Last week, while I was offline, Google announced that Google Discover Ads is now available globally. That means you can now use Google Discover ads to show ads to anyone going to Google’s home page on mobile or in the app. These ads are also on YouTube and Gmail. Google launched Google Discover Ads in about a year ago. In short, you can show your […]

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June 2020 Google Webmaster Report

The content at the Search Engine Roundtable are the sole opinion of the authors and in no way reflect views of RustyBrick ®, IncCopyright © 1994-2020 RustyBrick ®, Inc. Web Development All Rights Reserved.This work by Search Engine Roundtable is licensed under a Creative Commons Attribution 3.0 United States License. Creative Commons License and YouTube videos under YouTube’s ToS. Source

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How to Attract Buyers in the Modern Business-to-Business Market

Business-to-business sales and marketing have evolved rapidly over recent years as digitization has transformed the way buyers research and procure products and services. Buyers are more conscious of the need to extract the maximum value from the supply chain, mainly because digitization has provided platforms and tools that allow them to collect and analyze more supply chain and procurement data than ever before. Buyers also […]

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Three Effective Ways to Address a Soft Marketing Pipeline in Challenging Times

Let’s face our tough new reality: Demand pipelines are soft, at best. It’s not easy to drive demand during this work-from-home era. Proven lead generators, like industry events and direct marketing, have been canceled or are now irrelevant, unable to provide the leads you need. But, there’s a silver lining: People are spending up to 50% more time online. Now is the time to identify […]

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